From Boomers to Jones to X: The Generational Reshaping of Medicare Marketing Perhaps you’ve seen the plethora of memes and TikTok videos asking, “Do people look younger now …..
Medicare Annual Election Period. AEP for short. Three simple letters that, to thousands in the industry, means “go time.” It also means summer months filled with long days, nights and weekends in final preparation and execution of campaigns and mailings to be ready on D-Day: October 15.
So how do you survive crunch time when family and friends are on extended vacations, lounging at the pool or picnicking by the lake?
In the book Flawless Execution, former Air Force fighter pilot, James Murphy describes the process the U.S. military uses to prepare for every mission. Simply put, it’s an ongoing cycle: Plan, Brief, Execute, Debrief and Win. When it comes to managing a Medicare plan, at any time of the year you will always be in at least one part of this cycle. Today, it’s all about execution.
Here’s wishing you a successful enrollment period!
back to insightsFrom Boomers to Jones to X: The Generational Reshaping of Medicare Marketing Perhaps you’ve seen the plethora of memes and TikTok videos asking, “Do people look younger now …..
We at ThomasARTS want to extend our congratulations to Integrity’s Co-Founder and CEO, Bryan W. Adams! Bryan was selected as one of Comparably’s Best CEOs of 2024. This …..
The challenge: PacificSource is a not-for-profit, regional health insurance carrier operating in the Northwest—a region with a lot of competition and large national and regional carriers with big …..