insights.industry jargon simplified.

How to Embrace Diversity and Inclusion — and Why It Matters

Almost exactly 50 years to this day, Marvin Gaye released What’s Going On, a masterful album on which he raised many of the pressing issues the world was …..

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Cookies Are Useful, but Connection Matters

“How can digital advertisers survive iOS 14?” Digital advertising channels are aflutter with worry, penning articles with sky-is-falling stories about pending changes to user privacy controls in Apple’s …..

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2021 Healthcare Policy Changes: What Could Be Coming

This is our 2021. It might still seem a little bit surreal that we are more than one year into a global pandemic, but we’re still here. Everyone …..

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TA Celebrates International Women’s Day [Today and Every Day]

March 8 is International Women’s Day. And we at ThomasArts are so thrilled to celebrate all women, today and every day of the year. ThomasArts is a company …..

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Utah Business Magazine awards TA “2020 Best Companies to Work For

Our employees love working here at TA. We see it every day in the smiles, virtual high-fives and each person’s growth towards a better life. We’re so happy …..

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Senior Marketing: Connecting with this Ripe, Bold Age on Facebook

Thomasarts has been focused on marketing to seniors since Dave Thomas founded the agency in 2003. Since then, Facebook marketing has become an effective tactic for reaching all …..

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Systems & Empathy: A Unique Approach to Lifecycle Marketing

Personalization has long-been hailed as marketing’s “holy grail” — the solution to the age-old problem of how to deliver the right message at the right time to the …..

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Knights of the Social Media Roundtable: How Social Media Is Changing in 2020

Between events like COVID-19, Black Lives Matter, and other social causes, we’ve seen a lot of changes in our social landscape this year. And just as our social …..

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Coughing after COVID: The Future of the Health Insurance Industry

As we emerge from the caves of quarantine, people all over the world will be trying to return to some semblance of “normal” — but they may not …..

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Pizza. And the reason to increase advertising during a recession.

Hopefully, “pizza” got your attention. I mean, everyone loves pizza. Everyone, that is, except early 90’s McDonald’s. That’s because from 1990-91, Pizza Hut did something that the Golden …..

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Keep Your Customers Up to Date During COVID-19

Small businesses and major brands have all felt an impact during the COVID-19 pandemic. As we begin to ease into May 2020, we’re seeing different states nationwide soften …..

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Pass the Remote: Coronavirus, Television and Streaming Services

It is almost surreal. Life as we know it has changed in so many ways in recent weeks due to the coronavirus and recommendations to stay at home. …..

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Utah Business Magazine Awards TA “2019 Best Companies to Work For”

Each and every one of our employees are what make TA a great company to work for. We’re very proud to announce that TA was selected for the 2019 …..

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