I am a strategic practitioner, with a foundation in public relations. I specialize in all aspects of communication and believe that successful campaigns and initiatives are best executed if they include solid and cohesive messaging. While I have spent most of my career in public relations, I have expanded my experience to also include advertising and marketing communication, which allows me to be more strategic and successful.
I have worked in multiple industries, including health care, education, government, technology, travel and tourism retail and restaurant. Multiple initiatives and campaigns have been recognized both locally and nationally. Most recently, my work with Smashburger (2010) and Mountain Medical (2011) were selected by the Greater Salt Lake Public Relations Society of America as the “Golden Spike Awards” best tactic.
Specialties:public relations, media relations, crisis communication, advertising, branding, social media, cause-related marketing, public involvement, media training